by David Hedlund | Jan 15, 2018 | Sport Consumer Behavior, Sport Management, Sport Marketing, Tribal Marketing
Creating Value Through Membership and Participation in Sport Fan Consumption Communities David P. Hedlund, Ph.D. Assistant Professor Division of Sport Management St. John’s University ABSTRACT While marketers increasingly acknowledge the critical role of developing...
by David Hedlund | Jan 15, 2018 | Sport Consumer Behavior, Sport Management, Sport Marketing
National Pride Associated with Olympic Athletes and Teams Michael Naylor Auckland University of Technology Priscila Alfaro-Barrantes Southern New Hampshire University David P. Hedlund St. John’s University Sheila N. Nguyen Deakin University Joon Sung Lee University of...
by David Hedlund | Jan 2, 2018 | Sport Management
How To Differentiate Your Sports Management Program David P. Hedlund, Ph.D. Assistant Professor Division of Sport Management St. John’s University ABSTRACT David P. Hedlund is well recognized for his academic research and real life success in sport and...
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