David P. Hedlund, Ph.D.
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The role of culture in sports sponsorship: An update

The role of culture in sports sponsorship: An update

by David Hedlund | Feb 1, 2020 | sponsorship, Sport Management

The role of culture in sports sponsorship: An update Sara Keshkar, Ian Lawrence, Mark Dodds, Erin Morris, Tara Mahoney, Kevin Heisey, Francesco Addesa, David P. Hedlund, Geoff Dickson, Hamid Ghasemi, Abdullah Faruq, Michael Naylor, and James Santomier, Jr. ABSTRACT...
Memorisation of Rugby World Cup Sponsors: The Home Team Sponsor’s Advantage

Memorisation of Rugby World Cup Sponsors: The Home Team Sponsor’s Advantage

by David Hedlund | Mar 15, 2018 | sponsorship, Sport Management

Memorisation of Rugby World Cup Sponsors: The Home Team Sponsor’s Advantage Geoff Dickson, Michael Naylor and David P. Hedlund ABSTRACT A challenge for mega sporting events such as the Rugby World Cup is to ensure that team sponsors are not confused with event...

Sports News

'You Have To Be 100%': Why Simone Biles Withdrew From The Team Final
'You have to be 100%': Why Simone Biles withdrew from the team final
Tuesday's news that Biles had withdrawn midway through the gymnastics ➤ ➤
Posted on Tue Jul 27, 2021

OU, Texas Formally Ask SEC For Member Invite
OU, Texas formally ask SEC for member invite
In a joint statement, Oklahoma and Texas announced they've formally ➤ ➤
Posted on Tue Jul 27, 2021

SB Shuffle: Lamar Wants Title, Then Jersey No. 1
SB shuffle: Lamar wants title, then jersey No. 1
Ravens quarterback Lamar Jackson has worn the No. 8 since ➤ ➤
Posted on Tue Jul 27, 2021

Posted on Tue Jul 27, 2021

Chris Broussard Breaks Down Why The USA Men’s Basketball Is Off To A Shaky Start
Chris Broussard breaks down why the USA Men’s basketball is off to a shaky start
Chris Broussard says there is no way any country has ➤ ➤
Posted on Tue Jul 27, 2021

Posted on Tue Jul 27, 2021

Recent Posts

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